The Your Kaya brand is focused on providing modern bio-ecological cosmetics through its online store. To meet the YourKaya team's business goals, the brand wanted to add a subscription shopping function to their website, which required the integration of an independent payment system, as well as support for various order scenarios, such as single, bundle, custom box, and subscription products. However, the current state of the technology did not allow for these features, and the website required maintenance and support to improve its performance, and page load times, and fix ongoing bugs.

 

The main goal of the project was to improve the performance of the online store and add subscription payments to support different order scenarios. However, the team faced many challenges, such as connecting an independent payment system, embracing product sales, organizing dates on the front-end subscriber panel, and numerous code errors. To solve these issues, the team performed an audit of the website's performance, migrated to Shopify, and continuously improved the subscription panel. The team also conducted tests with a group of customers to gather feedback and implemented quick fixes to address ongoing issues. Additionally, they added a search engine and individual functionalities to improve the overall user experience.

The team used several technologies to achieve their goals, such as Shopify, ReCharge, ReBuy, Clavio, StorifyMe, and Yotpo. To ensure the success of the project, the team also employed a teammate, a dedicated specialist who worked closely with the team to analyze the user experience, act as a product owner, and execute project manager tasks. Overall, the project was aimed at improving the performance of the online store and adding subscription payments to support various order scenarios.